Ford Malaysia has a pretty good track record when it comes to fun and creative ways to promote the popular Ford Ranger truck, which some consider the “bread and butter” of Ford in Malaysia before the successful launch of the Fiesta hatchback.
Reader Hafiz spotted this latest generation Ford Ranger that’s yet to be launched in Malaysia while he was testing his Proton Satria Neo. It didn’t have any disguise on, but it wasn’t just being driven around for testing purposes either.
Sime Darby Auto ConneXion actually had the blue Ranger tow a total of 4 black trucks – from the rearmost truck in order we have the previous generation Ranger, the Mitsubishi Triton, the Toyota Hilux, and the Isuzu D-MAX! The feat looked so incredible that Hafiz thought he was looking at a Ford F150 at first, not a Ranger which is a segment below.
The most powerful turbodiesel latest generation Ford Ranger available uses a five-cylinder 3.2-litre unit that puts out 200 PS and strong 470 Nm of torque. That’s more torque than some of the strongest diesel trucks and SUVs in Malaysia! A smaller engine is also available – a 2.2 liter four cylinder turbodiesel with 150 PS and 375 Nm of torque, not bad for an engine down 300cc on capacity compared to its rivals.
Looks like a brilliant teaser campaign to me, although when we asked Sime Darby Auto ConnneXion, they claimed they were just testing towing payload for JPJ type approval
© 2012 Paul Tan's Automotive News. All Rights Reserved.
This story originally appeared on Paul Tan's Automotive News on Fri, 20 Jan 12 10:16:44 +0000.
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